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Outstanding Results in Marketing - Editorial.
A 'slow' month savoir strategy. By Dmitri Stern. Here's very old marketing strategy that still works very well - see for yourself ...more
Getting referrals and testimonials - the seventh step in Advanced Successful Selling. By Dmitri Stern. The easiest way to build your business is through ...more
Ask to buy (aka Close) - the sixth step in Advanced Successful Selling. By Dmitri Stern. You've been selling your entire life, whether you like it or not. The truth is...more
Presentation Objection Handling - the fifth step in Advanced Successful Selling. By Dmitri Stern. You've done your best. You've explained to them all the features, advantages and the benefits of your product or service. You 'trial close' your prospect whole way through the presentation...more
Presentation - the fourth step in Advanced Successful Selling. By Dmitri Stern. The phone rang in the middle of the dinner, don't you just hate it?...more
Qualifying - the third step in Advanced Successful Selling. By Dmitri Stern. You had approached the prospect and s/he is happy to meet/ visit
your office/ store. How many times have you heard sales people
trying to sell you the 'stuff'?. What is your 'standard' reaction?...more
Approach - the second step in Advanced Successful Selling. By Dmitri Stern. There are hundreds of prospects in your database right now -
because you know how to prospect and why prospecting is important.
Now it's time to activate them. Here is how...more
Rapport and why it may make you rich. By Elena Stern. Your ability to get on with people in the everyday life is one of the most important skills we should develop. Here is why
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Are you getting the best return for your advertising effort?
Let's face it: good advertising can grow your business amazingly, but how do you know if your hard-earned dollars are going to work for you or simply go to waste? Here are some pointers
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Prospecting - the first step in Advanced Successful Selling. By Dmitri Stern. Introducing clank-clank-da-calculator your great helper while prospecting. What? - you are not prospecting? Did I hear the magic "Oh, our business is different/[unique,special,your choice]" or "the best advertising is word of mouth" mantra. Here's why you may consider to start prospecting now
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How You can benefit from this "Magic Business Triangle"? In your business, do you often feel that you are running out of time, stretched to the max and not achieving your goals? Here's why
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Building Rapport - step-by-step series: Mirroring. By Elena Stern. As you may recall rapport is about "joining" another person's model of the world
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What Your attitude has to do with successful Marketing?
My personal belief is that we are surrounded by abundance of business opportunities and all sides involved in the business should win...more
7 Deadly marketing sins 95% of business owners do
The Seven Deadly Marketing Mistakes And How To Avoid Them.
Your 'Blueprint' For Generating Huge Amounts Of Profitable Cash-flow For Any Business
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Why SWOT it? (strengths, weaknesses, opportunities, and threats analysis)
A word of caution, SWOT analysis can be very subjective. Do not rely on it too much. Two people rarely come-up with the same final version of SWOT.
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