What makes one marketing approach get a huge response and another fail miserably? More often than not, it’s the execution. It’s the way you do it. All advertising and marketing is based on fixed principles. Advertising operates according to fundame...
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Tagged As: advertising, Coupons, Direct Response Advertising, sampling, test
Disastrous Results For A Groupon Based Promo – Or Is It? Did you hear me saying before –...
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Tagged As: Killer Offer, Marketing Medium, sampling, target market
A trial period is a great variation of the ages old marketing strategy of Sampling. “Give your qualified prospect an opportunity to try your product/service for free – if they like it – they will buy it!” If you love that online tool an...
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Tagged As: sampling, Trial Period
In this short video I explain the importance of proper implementation of the name collection system… Step one: attract the customers with ‘sample’ based powerful marketing offer; Step two: collect their names; Step three: start marketing to t...
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Tagged As: Joint Venture, Name collection system, sampling, video
If you tired of spending money on ineffective advertising, then you shouldn’t do it:). Ask yourself how to reach your target customer, in your local area at the fraction of the cost? The easiest way of doing this is to find another business that is not i...
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Tagged As: advertising, Joint Venture, sampling
If you tired of spending money on ineffective advertising, then you shouldn’t do it:). Ask yourself how to reach your target customer, in your local area at the fraction of the cost? The easiest way of doing this is to find another business that is not i...
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Tagged As: advertising, sampling